East 4th Street Walking Tour
From manufacturing to tourism, railroads to restaurants, East 4th Street has played an important and multifaceted role in the history of Reno for more than a century. This tour provides a glimpse of the rich diversity of the area, best experienced on the pedestrian level. The route may be started at any point along the tour, proceeding in
either direction.
First operating as a county road populated by isolated industries, scattered homes, and an early streetcar line to Sparks, East 4th Street profited by its proximity to the railroad and to Reno's commercial core. In 1913, the creation of the Lincoln Highway Association led to the designation of 4th Street as the route of the transcontinental highway, and later, the Victory Highway, which also ran through town.
Renamed U.S. 40 in the late 1920s, the former Lincoln Highway remained the primary east-west route through Reno until the completion of Interstate 80, three blocks to the north, in 1974. In recent years, the street has been experiencing a renaissance, infusing new energy into a corridor whose heritage is largely unsurpassed.
Reno Historical presents the East 4th Street tour in partnership with the Regional Transportation Commission of Washoe County, as part of the 4th Street | Prater Way History Project. Keep exploring Reno Historical to discover more historic sites along this corridor.
Louis' Basque Corner
Originating in 1907 as the Hotel Richelieu but best known for the Basque restaurant that opened downstairs in 1967.
Louis' Basque Corner has been a beloved local restaurant for nearly 50 years, but the building it occupies has a much longer history. Stone mason John Barrett built the Hotel Richelieu on the corner of Peavine Street (now Evans Avenue) in 1907, on property where he operated his successful…
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Nevada-California-Oregon Railroad Depot
The ornate 1910 depot served the N-C-O Railroad, which once ran north to Lakeview, Oregon.
The elegant Nevada-California-Oregon (NCO) Railroad Depot was constructed in 1910, replacing an earlier depot that had operated on leased land at the corner of Lake and Plaza Streets. The railroad line it served was founded in Reno in 1880 as the Nevada & Oregon Railroad Company, with the…
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Nevada-California-Oregon Locomotive Machine Shop
The locomotive house for the N-C-O Railroad was constructed in 1889.
This sturdy yet unassuming building at 401 E. Fourth Street dates back to the late 19th century, subtly evoking Reno’s rich railroad heritage. It was constructed in 1889 as the locomotive house for the Nevada-California-Oregon (NCO) Railway, a narrow gauge line founded in Reno in 1880 as the Nevada…
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Zellerbach Paper Company
The expansive building has housed a paper and stationery wholesaler, an art studio and printer, and more.
This area around East 4th Street and Valley Road was bustling with activity in the 1930s. After serving as a lumber yard for decades, the entire block was starting to transform from primarily industrial to commercial uses, with four new buildings being constructed on the Fourth Street frontage.…
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Pinky's Market
Brothers Guido and Bruno Pincolini opened their namesake market on East 4th Street in 1946.
Guido and Bruno Pincolini were already experienced grocers when they opened Pinky’s Market at 535 E. 4th Street in December 1946. The brothers had opened the Reno Public Market on E. 2nd Street in 1934 when they were just teenagers. After World War II broke out, Bruno left to serve in the Army, and…
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Allied Equipment
After the close of WWII, the tenants of this 1939 building introduced the first "peace-time Jeep" to Reno.
It is not surprising that many businesses along Fourth Street in the heyday of U.S. 40 dealt in some way with automobiles and related supplies. But one in particular brought to Reno some of the most iconic vehicles of the mid-20th century.
Allied Equipment moved into a new warehouse at 545 E.…
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Union Iron Works
One of several iron works along East 4th Street, Ed Casinella's specialized in ornamental work.
Union Iron Works opened at 555 E. 4th Street in 1935, helmed by seasoned blacksmith Ed Casinella, who had worked for years in the shop of Andrew and John Ginocchio (founders of Reno Iron Works). Casinella specialized in ornamental iron work for many houses around town.
In 1941, Casinella and his…
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Nevada Welding Works
The 1931 industrial shop was reportedly the first electrically welded building in the state.
The first business to be constructed on this side of the block, Nevada Welding Works literally blazed onto the scene in 1931. Reportedly the first electrically welded building in the state, the original section, considerably set back from Fourth Street, was built in November of that year.…
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Farmers Exchange
A longtime distribution point for farm products, constructed in 1933 for the Triangle Produce Company
On the surface, East 4th Street may not inspire thoughts of fresh eggs, fruits, and vegetables, but for decades, the brick building at 575 E. 4th Street played an important role in getting produce straight from farms to local tables. It was constructed in 1933 as a new warehouse for the Triangle…
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IXL Laundry
Massive skylights flooded the commercial laundry building with light upon its construction in 1934.
A sudden increase in construction activity hit Reno in the early 1930s, following the legalization of gambling and the reduction to six weeks of the residency requirement for securing a “Reno divorce.” In 1934, one of the largest projects announced was the construction of a large brick laundry…
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Flanigan Warehouse
Constructed in 1901 to store wool and other goods, the warehouse contains Reno's oldest elevator.
Still commonly referred to as the Flanigan Warehouse, this expansive brick building brings together Reno’s ranching, industrial, and railroad heritage. It was constructed in 1901-1902 on the eastern outskirts of Reno primarily to store wool and other goods for Patrick L. Flanigan’s sheep and cattle…
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El Rancho Motel No. 2
The 1954 motel marked the expansion of the Cladianos family's hospitality business.
The 80-unit El Rancho Motel No. 2 was opened in 1954 by Pete Cladianos, Sr. on the former site of the Nevada Packing Company, which had ceased operations in 1947, and burned down in 1950. Its demise opened up a prime location for a motel on the bustling thoroughfare that U.S. 40 had…
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Reno Traction Company (site)
A network of streetcar lines operated in Reno and Sparks from 1904 to 1927.
In the early 1900s, the establishment of an electric streetcar system was a clear sign of a city’s growth as well as faith in its potential for future expansion. There was therefore cause for great celebration on Thanksgiving Day, 1904, with the opening of Nevada’s first streetcar line, a…
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Reno Brewing Company (site)
East 4th Street's reputation as a brewery district began with the opening of Reno Brewing in 1903.
“Reno need no longer send east for lager,” rejoiced one of the local papers upon the opening of the Reno Brewing Company in 1903. Located on the corner of E. 4th and Spokane Streets, the new company joined a number of existing breweries in Reno including the Buffalo Brewing Company, Riter’s Elite…
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Reno Brewing Company Bottling Plant
This modern 1940 bottling plant greatly expanded the capacity of the Reno Brewing Company.
In 1940, business was booming for the Reno Brewing Company. Founded in 1903 and having survived Prohibition by selling near beer, soda, and other related products, the company was entering the new decade with confidence. In February, plans were announced to construct a new bottling plant next to…
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Eveleth Lumber Company (site)
Built to support the Reno Mill & Lumber Company in 1902
Lumber was big business throughout the Tahoe basin from the time of the Comstock, when thousands of acres of Sierra forest were cut down to construct underground support systems for the mines as well as the towns they founded. Numerous lumber companies had logging operations and band mills in the…
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Northside Fire Station
Constructed on East 4th Street in 1917, the building has undergone a significant transformation.
The Northside Fire Station at 624 East Fourth Street, was one of two new fire stations constructed in Reno in 1917, both in the "bungalow" style, which featured a front porch. While the Southside Station at the corner of South Virginia and California Streets was designed to resemble a…
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Martin Iron Works
An industrial mainstay of East 4th Street pivotal to Reno's construction industry
With its machinery still operating at full tilt, Martin Iron Works is one of the industrial pillars of East 4th Street. This is the second location for the business, which was founded by Martin Schwamb in 1939, just around the corner at 300 Morrill Avenue.
Schwamb had learned the ornamental iron…
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Morris Hotel
Built for F.C. Savage in 1931, the 40-unit hotel occupied a enviable spot along busy U.S. Highway 40.
The summer of 1931 was an opportune time for constructing a new hotel in Reno. Just months earlier, the Nevada state legislature had both legalized gambling and shortened the required residency period for divorce-seekers to a scant six weeks, promising an influx of tourists and temporary residents.…
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Alpine Glass Company
The Rosselli brothers founded their glass company down the street in 1925, moving it here in 1929.
The Alpine Glass Company was founded in 1925 by two brothers, Charles and Marin Rosselli. The firm’s first location was a modest brick storefront at 608 East 4th Street. There, the company sold mirrors and glass for homes and businesses, both wholesale and retail, with expertise in fixtures for a…
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Royal Hotel
This 1907 hotel on East 4th Street and Evans Avenue profited from its proximity to three railroad lines.
John Corsiglia had this three-story brick building constructed on his property at Fourth and Peavine (later Evans Avenue) in 1907 for $20,000. A native of Italy, Corsiglia had immigrated to the United States in 1870, reportedly working for a time as a miner and stagecoach driver in Virginia City.…
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